Dear Mr Musk,

I thought I take this opportunity to thank you for keeping me puzzled as well as amused with you tweets and other statements, not least your announcement to your ‘friends’ at the SEC that you now are the Technoking of Tesla while your CFO is now known as Master of Coins. I am not sure though the bureaucrats in New York will see the funny side of it.

First there is Tesla. I mean I am all in favour of saving the environment and electric cars, but, quite honestly, from what I hear and read your cars are not that well built and you just had to recall 150’000 of them to replace a microchip which could make the screens of your vehicles go blank, which I suppose is somewhat annoying when you’re hurtling down a motorway at 70 mph. And in comparison with the traditional car manufacturers you sell not that many vehicles (this may actually be positive since they don’t seem to be that reliable), which makes me kind of wonder how you can justify the lofty share price of Tesla, although I concur that this probably rather pleases you, having made you billions in the process and, for a short while at least, the wealthiest man on the planet.

Then there is Bitcoin: you bought loads for Tesla, which obviously made the price shoot up even more, only to tweet a week later that you thought the price of a Bitcoin was a bit high and promptly Bitcoin fell. Let alone the more recent collapse, which, I hasten to say, is not only your fault, but also the results of comments from government officials and central bankers from Beijing to Washington. You remember your previous troubles the SEC had with your tweets? Admittedly, the $20 million fine you had to pay back in 2018 must feel like small change to you, but count yourself lucky that Bitcoin is not regulated, because that’s exactly the sort of communication which gets you into hot water again. So what is now your actual opinion? Hand on heart: should I buy Bitcoin or not? And If I do buy, will you give me some advance warning before you make fun of it in your Saturday Night Live show, so I can sell before the price drops after you made fun of Dogecoin in your show? Should I give you some of my hard earned dosh to manage for me?

Doesn’t it strike you that your foray into Bitcoins is tarnishing Tesla’s ESG credentials? The amount of electricity used each year to mine new Bitcoins is higher that the electricity consumption of many countries. The University of Cambridge came up with a really interesting real-time estimate of the total electricity load and consumption of the Bitcoin network. So while your cars may be environmentally friendly, investing in Bitcoins hardly is.

And since I am mentioning all things digital, why did you offer to sell one of your tweets as a NFT (nun-fungible token)? And when some in my opinion crazy investor offered you $1 million for it you got cold feet and withdrew the offer? did you get scared you might have to part with another tidy sum in fines to the authorities? But then maybe it’s just a bit of friendly competition at home, since your romantic partner Grimes has recently sold some $6 million worth of her own digital artwork. In any case, it took the spotlight off yet another crash of one of your cars in Detroit, with the authorities apparently investigating whether it was driver error or linked to the autopilot feature which isn’t really capable of driving the car itself.

That brings me to the FSD (Full Self-Driving) capability: looking at the statistics over the past few years, there is no doubt, your autopilot has got better over time. But while Tesla is saying it’s safer to drive with the feature enabled, an article in Forbes magazine last October disagrees on the basis that your tests involve mostly motorway driving, something which for most of us is quite unrealistic. But then it seems that Tesla officially only endorses the use of the autopilot on motorways, however it seems not all your drivers are aware of this. Maybe your cars should come with an appropriate health warning, such as cigarettes: The FSD-feature of this car can damage your health (or even end it)!

In a recent survey, 37% of Americans have made personal investments based on one of your tweets and 48% of respondents who know of you said you were a genius, while a further 7% called you something much less flattering. Quite frankly I can see where both camps are coming from. But you’re certainly a particularly smart cookie, as probably no-one else could get away with all these antics.

Antics such as selling most of your possessions: Sorry, I am not interested in moving to Bel Air (at least not yet), and the price tag of your houses are way out of my league, but when are you going to arrange a garage sale of all your other stuff ? who wouldn’t want to own a hanky pre-owned by you? Or a pair of socks? Or your used sneakers? On the other hand it seems Grimes wasn’t best pleased with the idea. I can tell you, having been married for 23 years, the woman usually wins, or, if you want peace and quiet, at least make her believe she has won.

So, I suppose that’s it from me for the time being. But do keep these tweets coming, Sir, as they keep us puzzled and entertained at the same time, just maybe better not while driving a Tesla.

8 Comments

  1. As a Tesla owner, I don’t agree with all the stuff you have written. They’re jolly good cars. Furthermore they improve with age because the software gets updated over the internet and FSD is an ongoing and amazing work in progress that we are pretty in awe of. I know that the mainstream media would have the world believe Tesla is teetering on the brink of disaster. They want all the major car companies to look good. They like the status quo. But if you listen to Tesla’s actual figures and sales, they are struggling to keep up with demand. And the quality of their cars is improving all the time. I can’t comment on Bit Coin or on Musk’s tweeting as I have no idea about either. Musk is a strange character, there’s no doubt about that. But he’s bloody smart and I’m pretty sure he’ll go down in history for revolutionising three industries – space, cars & online payments.

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    1. I don‘t own a Tesla, so can‘t provide any firsthand experience of the car and it’s features. And good for Tesla that demand outstrips supply. The company is probably not about to go out of business anytime soon, it’s finances are nevertheless somewhat worrying: the majority of its profits come actually from trading carbon credits rather than the sale of cars, with other industries who buy Tesla’s credits becoming greener themselves, this will be much less of a source of revenues in years to come. Tesla needs to ramp up production of its cars quite dramatically to meet demand and benefit from economies of scale. The major car manufacturers are not standing still but have sufficient production capacities to meet customer demand.
      Musk is definitely a very colourful persona, so i am sure there’s much more to expect from him…

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      1. Hmmm. Not what I understand from my husband who reads everything he can about the company. Anyway, good on you for taking an interest. I really think Tesla has huge advantages over major car manufacturers. They still build EVs as though they’re ice vehicles. And they depend on external suppliers of batteries. We have a Nissan Leaf. And we had a Mitsubishi Outlander Plug in Hybrid. And my parents have a Hyundai Kona electric. They’re all good cars. But none of them are as good in terms of efficiency, power or ongoing service …. or even just as nice to drive as the Teslas.

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